Our Leeds Digital Agency Multi-Channel Marketing Campaign for Arena Group
Earlier this year our Leeds digital agency was approached by Arena Group, a document management specialist, to work on a campaign to promote their mstore for automotive solution – a service which aims to improve efficiency, productivity and compliance in document management for UK automotive dealer groups.
We set to work and produced a variety of different design elements for the project, including a workflow graphic which shows how the solution works, as well as website graphics, print materials, an exhibition stand, and a microsite. Additionally, we produced an animation which was shown on the exhibition stand and on the microsite. Keep reading to find out what our studio manager, Helen Fairburn, had to say about the project:
During this project, we used a variety of skills including web design, graphic design, animation production, illustration, coding, and responsive website building – which meant the site would be fully functioning on all device platforms. We love utilising our large skills range in the studio, so it was a really great project to work on.
What did you enjoy about the project?
The project opened up multiple avenues of creative opportunities spanning a range of platforms, which was great because we were able to utilise lots of different skillsets.
What did you find challenging about the project?
Working towards a tight deadline provided us with an invigorating challenge to complete every aspect of the design process for the client to the highest standard. We’re really pleased with the outcome of the project and thrilled to see it has been well received on social media and at the exhibition where it was on show!
Our services have been developed over time to accommodate the needs of our clients. We create and deliver all forms of marketing projects for design, digital and social media. Many projects require a combination of our creative services, just like the Arena Group project above.