Arena asked us to pitch ideas that would take their brand to the next level. They are a highly respected company who were in need of a fresh perspective for their marketing output. Following the design pitch we were asked to work with them to consolidate their brand presence. Initially we focused on their visual brand and some key elements of their marketing portfolio.
A core theme of our work has been the inclusion of Arena people and the development of a clear brand voice in our design work. As a key part of their unique client offering it was crucial to communicate their personality and product knowledge to separate Arena from their competitors who simply sell on price alone.
Client support includes:
September 15, 2017