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Yorkshire Building Society

Yorkshire Building Society

Working with a Nationwide Building Society requires knowledge of brand and how to clearly communicate an often complex financial product. Our work with YBS focused on individual financial product marketing across their branch network. Our design studio produced creative campaign solutions to market each product. Each campaign was designed, printed and packaged in a ‘campaign box’ to be distributed to each branch so it could be correctly displayed on-site.


Our design studio also supported campaign development with OOH advertising, print marketing and campaign graphics for online and offline distribution. We developed our design work with the client to also provide internal brand communications to support employee focused HR campaigns.


Client support includes:

  • Creative design
  • Brand development
  • Individual product marketing
  • Campaign creation
  • In-branch POS
  • Employee facing comms

September 20, 2017